Bypassing the blistering reality that banks aren’t making small or medium size business loans. Lines of credit are deal. Hard money predators are out in full force and legitimate funding sources are at an all time low. Companies can take the tried and tested route in hiring a consultant, structuring their company, building strategic alliances, creating a solid board of directors and then authoring the business plan and PPM for the initial raise but why would they when they have so many scammers telling them that they can easily raise the capital with a shelf corporation or reverse merger into a pink sheets public shell.

People in need of capital don’t want to be bothered with the reality the capital is not as easy to obtain as it once was. Entrepreneurs are seeking the quick and easy way out which typically turns out to be the route that ruins their company and depletes their cash flow.

Because of the role that the internet plays in our life, it’s not just where people from distant places can meet up, it’s also a marketplace.

The more people you get to visit your site, the greater your profits will be. So it’s pretty clear that you have to generate some decent traffic in order to have a successful business.

The only way to generate serious traffic to your site is by posting informative articles. Let’s look at it this way: people go to the internet to find information, therefore, you have to provide sensible articles which they will want to read for them to go to your site.

Although the solution sounds simple, article writing can be a difficult task for some people.

Before you can come up with an article that people will actually want to read, you need to do some research first. This can eat up your entire time.

From Aunt Fiona’s home made chocolate fudge gift tins to special load-bearing compasses, everyone with anything to sell has used the world wide web to do it. It’s just the way things are done now. Almost gone are the days of having to have a big store carry your product to make it big in this day and age.

These days you can go it alone by setting up a store front yourself on the Internet. All you need is a cool website and the ability to take credit cards and/or electronic checks over your site via a payment gateway. That way, you set your store up for business, go to bed, and when you wake up in the morning, ideally, you have orders waiting to be shipped and money already ready to be raked in.

We get calls all day, every day from companies that talk about ‘wanting’ real corporate publicity that will transform their company but few have the stomach for what it really takes and even fewer have the financial dedication it takes to obliterate their competition and take their rightful place at the top of the food chain.

Of course it’s important to cater to the traditional media (TV, radio, newspaper, industry journals, etc) but the genre of publicity that wins every time is viral publicity consisting of video, social and news bookmarks, article submissions, press release submissions and photo/logo sharing sites. The reality is online publicity is where you’re going to completely annihilate your competitors and claim your rightful position.

Everyone has heard about a friend of a friend who knew a guy that had a sister who got involved with a company just before they went public, made a small seed investment and when the company went public she made millions.

Real Pre – Public investments in companies that are built to last with solid executive management and board of directors all wrapped in a industry that can still flourish in a recession are extremely difficult to find and impossible to be part of unless you are ‘in the know’, meaning you are the auditing or contract attorney for the company filing with the SEC, the accounting firm doing the third party audit, the consulting firm who is putting together the corporate strategies for the company or the investor relations industry that is gearing up for the publicity and promotions campaign to run in a post offering environment.